| 数据挖掘技术在零售业中的应用 |
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| 引用本文： | 唐微波,唐宇剑.数据挖掘技术在零售业中的应用[J].合肥学院学报(自然科学版),2007,17(2):80-83. |
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| 作者姓名： | 唐微波 唐宇剑 |
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| 作者单位： | 1. 安徽大学,经济学院,合肥,230039
2. 安徽省农业发展银行,合肥,230022 |
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| 摘 要： | 利用数据挖掘(DM)技术,从零售业的各种应用系统中采集数据,经条件分类,放到数据仓库里,进行数据多维度加工,最终透过数据找出人与物间的规律,从而更好地为客户提供服务.最后还谈到了数据挖掘在零售业中应用的广阔前景.
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| 关 键 词： | 零售业 数据挖掘技术 CRM |
| 文章编号： | 1673-162X(2007)02-0080-04 |
| 修稿时间： | 2007年3月8日 |
The Data Scoops out a Technique in the Retail Trade of Application |
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| TANG Wei-bo,TANG Yu-jian.The Data Scoops out a Technique in the Retail Trade of Application[J].Journal of Hefei University :Natural Sciences,2007,17(2):80-83. |
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| Authors: | TANG Wei-bo TANG Yu-jian |
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| Abstract: | The retail trade is to make use of a data excavation(DM) technique, collect a data from various applied system of retail trade, store the data warehouse through the condition classification, carry on a data many dimensions and process, find out the target of the person and commodity regulation through the data, and provide a service for the customers.Finally, the retail trade will offer vast outlook and application by data excavation. |
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| Keywords: | retail trade the data scoops out a technique CRM |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
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