Cooperation between strands of practice: challenges and opportunities for the renewal of OR |
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Authors: | W J A M Overmeer C J Corbett L N Van Wassenhove |
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Affiliation: | 1.New York University,USA;2.The Anderson School at UCLA,USA;3.INSEAD, Fontainbleau,France |
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Abstract: | Collaboration between OR groups following different ‘strands of practice’, namely adhering to different ways of conducting OR practice, is difficult. We demonstrate the existence of this problem in two contexts. Firstly, we found several different strands of practice within an independent, entrepreneurial OR firm. Though these strands had the potential to be highly complementary, their co-existence within one firm led to serious tensions and their potential synergy has not yet been realised. When the independent OR firm achieved successful renewal by transforming one of their strands of practice into a new approach to projects, this very success created a new set of competitive challenges. Secondly, an independent OR consulting firm working with a client's internal research group found that the latter's approach conflicted with its own, resulting in an unsuccessful project. We conclude that the ‘micro-level’ problems of collaboration between individual practitioners and between groups, though largely neglected in the OR literature, can be serious impediments to success and renewal of OR practice. |
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