| 民族地区企业文化建设的意义和原则 |
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| 引用本文： | 周绍军,江家玉.民族地区企业文化建设的意义和原则[J].西南民族学院学报(自然科学版),2010,36(2):308-310. |
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| 作者姓名： | 周绍军 江家玉 |
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| 作者单位： | 周绍军,ZHOU Shao-jun(四川水利职业技术学院,四川都江堰,611830);江家玉,JIANG Jia-yu(四川华西集团有限公司,四川成都,610081) |
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| 摘 要： | 良好的企业文化是企业无形的资产, 是企业生存、竞争、发展的灵魂. 任何企业文化都是在民族文化这个大背景下产生的, 一个企业的文化特征与功能总是可以在其所属的民族文化中找到渊源. 建设优秀的民族地区企业文化, 对于促进民族地区经济社会发展有着重要的现实意义.
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| 关 键 词： | 民族文化 企业文化 企业文化建设 |
The prinple and significance of corporate culture construction in ethnic areas |
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| ZHOU Shao-jun,JIANG Jia-yu.The prinple and significance of corporate culture construction in ethnic areas[J].Journal of Southwest Nationalities College(Natural Science Edition),2010,36(2):308-310. |
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| Authors: | ZHOU Shao-jun JIANG Jia-yu |
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| Institution: | ZHOU Shao-jun1,JIANG Jia-yu2(1.Sishuan Water Conservancy Vocational College,Chengdu 611830,P.R.C.,2.Sichuan Huashi Group Comancy,Chengdu 610081,P.R.C.) |
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| Abstract: | Good corporate culture is the intangible asset,the soul of its existence,competition and development.Any Corporate culture begins under the background of national culture.Nation culture in ethnic areas has its peculiarity,which is important for corporate culture.The excellent corporation culture plays an important and realistic role in the development of society and economics in ethnic areas. |
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| Keywords: | national culture corporate culture corporate culture construction |
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