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关系对创业企业融资的影响研究——基于信任的解释
引用本文:李文金,蔡莉,安舜禹,单标安.关系对创业企业融资的影响研究——基于信任的解释[J].数理统计与管理,2012,31(3):491-498.
作者姓名:李文金  蔡莉  安舜禹  单标安
作者单位:吉林大学管理学院,吉林长春,130012
基金项目:国家自然科学基金重点项目资助(编号:70732005);吉林大学‘211工程’项目资助
摘    要:创业融资对新创企业的创建与早期发展起着重要的作用,也是新企业需要面对的重要挑战。本文从社会网络的角度分析关系行为对创业融资的内在影响,并探讨信任对关系行为与创业融资关系之间存在的中介效应。通过对吉林省和浙江省的274份有效问卷的实证分析结果表明,关系行为与信任均分别对创业融资有显著影响,同时关系行为还促进了信任的加强,而且信任在关系行为和创业融资之间的中介作用明显。最后本文对实证结果加以讨论,提出本研究的理论及实践价值并对未来研究加以展望。

关 键 词:关系行为  创业融资  信任

Impact Study of the Relationship to the Start-up Financing Based on Interpretation of Trust
LI Wen-jin,CAI Li,AN Shun-yu,SHAN Biao-an.Impact Study of the Relationship to the Start-up Financing Based on Interpretation of Trust[J].Application of Statistics and Management,2012,31(3):491-498.
Authors:LI Wen-jin  CAI Li  AN Shun-yu  SHAN Biao-an
Institution:(School of Management,Jilin University,Jilin Changchun 130012,China)
Abstract:The start-up financing plays a critical role in the creation and early development of new venture,and it is also an important challenge entrepreneurs need to face.From the perspective of social network,relationship and start-up financing has been tested.274 valid questionnaires from Jilin province and Zhejiang province,we develop a model that examines the effect of relationship,and mediating effect of trust.Relationship and trust have a significant effect on the start-up financing separately.Finally,we discuss the empirical results and put forward the theoretical and practical value of this study and outlook for future research.
Keywords:relationship  start-up financing  trust
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