Assigning resources and targets to an organization’s activities

Each of an organization’s many activities transforms inputs into outputs. Managing these activities involves allocating input resources for some activities and assigning output targets for others. Making these decisions is especially difficult in the presence of uncertainty. In practice, many organizations address these problems by using a fairly simple “proportional allocation” heuristic (e.g., “allocate to each activity the same percentage increase (or decrease) in its resources or targets”). But proportional allocation does not consider the uncertainty inherent in the ability of each activity to make use of its resources (or meet its targets).