Abstract: | Pseudo‐first‐order rate constants (kobs)—obtained for the cleavage of ionized phenyl salicylate (PS?) at constant [NaOH], [MeCN], [CTAZ]T (total concentration of cetyltrimethylammonium chloride and bromide), [Pip]T (total concentration of piperidine), and varying concentrations of sodium cinnamate, acetate, and butanoate ([NaX])—follow the relationship: kobs = (k0 + θ K[NaX])/(1 + K[NaX]), where θ and K are empirical parameters. The values of θ are almost independent of [CTAZ]T, while K values decrease with the increase in [CTAZ]T within its range 0.006–0.020 M. The values of θ and K are explained in terms of pseudophase model of micelle coupled with an empirical relationship: KS = KS0/(1 + ΨX/S [NaX]), where KS is the CTAZ micellar binding constant of PS? in the presence of NaX. © 2001 John Wiley & Sons, Inc. Int J Chem Kinet 33: 288–294, 2001 |