| 基于校园一卡通的高校贫困生消费行为分析 |
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| 引用本文： | 丁蓉,孙晓辉,李智勇.基于校园一卡通的高校贫困生消费行为分析[J].电子测试,2016(18). |
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| 作者姓名： | 丁蓉 孙晓辉 李智勇 |
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| 作者单位： | 1. 青海大学现代教育技术中心，青海西宁，810016;2. 青海大学学生工作处，青海西宁，810016 |
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| 基金项目： | 2015年青海大学教学研究项目，项目编号JY151612 |
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| 摘 要： | 本文介绍了我校“校园一卡通”系统的基本情况，对系统中贫困生的消费流水数据进行了消费行为分析，并提出了相关的策略建议，从而为高效地开展工作，发挥校园卡基础数据的应用价值提出了依据，这对进一步利用校园卡数据进行数据分析与辅助决策有着一定的指导意义。
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| 关 键 词： | 校园一卡通 贫困生 消费行为 数据分析 |
Analysis of Consumer Behavior of Universities Students with Financial Difficulties Based on Campus Card |
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| Abstract: | The paper introduced the applications of “campus card” in our university,analyzed the consumer behavior of universities students with financial difficulties by using the consume records data,and then offered some relevant management strategies.The paper is according to effectively work and application value of the basic data of the campus card,and the paper has important guiding significance for the further use of campus card data for data analysis and auxiliary decision-making. |
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| Keywords: | campus card students with financial difficulties consuming behavior data analysis |
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