Competitive Tendering Strategies in the Bus Industry |
| |
| Authors: | Alan Mercer Ding Tielin |
| |
| Institution: | 1.Lancaster University,UK;2.Beijing Shipbuilding Management Institute,China |
| |
| Abstract: | School bus services within the UK are subsidised by the local Passenger Transport Executive and bus operators tender for the contracts, with the lowest price normally winning. Analysis of the bids in one district showed that the companies had pricing strategies, which could be estimated from freely available data when they were simple. The difficulties arose when competitors segmented the market. |
| |
| Keywords: | |
| 本文献已被 SpringerLink 等数据库收录！ |
|
