Evaluating business performance of wealth management banks |
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Authors: | Cheng-Ru Wu Chin-Tsai Lin Pei-Hsuan Tsai |
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Institution: | 1. Graduate Institute of Business and Management, Yuanpei University, 306 Yuanpei St., Hsin Chu 30015, Taiwan, ROC;2. Graduate School of Management, Ming Chuan University, 250, Section 5, Chung Shan North Rd., Taipei 11103, Taiwan, ROC |
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Abstract: | This study applies the balanced scorecard method to build a performance evaluation framework for wealth management (WM) banks. Next, the study builds a framework for dealing with sub-criteria using the Delphi method and finally, the article evaluates the business performance of WM banks in Taiwan by applying the analytical hierarchy process (AHP) and grey relational analysis (GRA). Importantly, the proposed model can benefit the banking sector in assessing the business performance of WM banks, making it highly applicable for bank managers and financial sector analysts. |
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Keywords: | Wealth management Banking AHP Grey relational analysis Balanced scorecard |
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