| 寡头竞争模型在旅游联盟协议中的应用 |
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| 引用本文： | 王居凤,柳春锋. 寡头竞争模型在旅游联盟协议中的应用[J]. 数学的实践与认识, 2007, 37(9): 12-16 |
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| 作者姓名： | 王居凤 柳春锋 |
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| 作者单位： | 1. 中国计量学院,数学系,浙江,杭州,310018
2. 浙江旅游职业学院,浙江,杭州,311231 |
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| 摘 要： | 博弈论中的寡头竞争模型在经济、政治、军事等社会科学中得到了广泛的应用.针对旅游联盟的机会主义行为,以库诺特(Cournot)寡头竞争模型为基础建立了旅游联盟博弈模型,来分析旅游联盟建立正式协议的必要性,并探讨了联盟协议的主要内容,包括:联盟的战略目标和合作范围;投入资源评价与利益分配;交流渠道;联盟解散条款.最后指出了建立协议的协商原则和灵活性原则.
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| 关 键 词： | 旅游联盟 联盟协议 寡头竞争模型 博弈分析 |
| 修稿时间： | 2006-10-11 |
Application of the Oligopolistic Competition Model in the Tourism Alliance Agreement |
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| WANG Ju-feng,LIU Chun-feng. Application of the Oligopolistic Competition Model in the Tourism Alliance Agreement[J]. Mathematics in Practice and Theory, 2007, 37(9): 12-16 |
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| Authors: | WANG Ju-feng LIU Chun-feng |
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| Abstract: | The oligopolistic competition model of game theory has been applied in social sciences such as economics,politics,military affairs and etc.Aiming at the opportunism behaviors of tourism alliance,the paper constructs a game model of tourism alliance based on Cournot oligopolistic competition model to analyze the need for tourism alliance to form an official agreement,and makes a discussion about the main contents of alliance agreement,which include the strategic aim and cooperative area of alliance,the input resource evaluation and benefits distribution,the communion channel and the disorganization items of alliance.The negotiatory and flexible principles of forming the agreement are pointed out at the end of the paper. |
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| Keywords: | tourism alliance alliance agreement oligopolistic competition model game analysis |
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