Simplification and analysis of a model of social interaction in voting

A recently proposed model of social interaction in voting is investigated by simplifyingit down into a version that is more analytically tractable and which allows a mathematicalanalysis to be performed. This analysis clarifies the interplay of the different elementspresent in the system – social influence, heterogeneity and noise – and leads to a betterunderstanding of its properties. The origin of a regime of bistability is identified. Theinsight gained in this way gives further intuition into the behaviour of the originalmodel.