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Modelling the purchase propensity: analysis of a revolving store card
Authors:G Andreeva  J Ansell  J N Crook
Affiliation:1.Credit Research Centre, University of Edinburgh,UK
Abstract:We investigate the incremental roles of information that becomes available only after a revolving loan has been granted in explaining and predicting the time taken until the borrower makes a second purchase. Using data relating to a store card, granted around the time of first purchase and used in Belgium, we find that characteristics of a first purchase and remaining credit available for use enhance the explanatory and predictive power of application characteristics. The relationship differs between good and poor payers.
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