海外仓模式下跨境电商无缺陷产品退货的报童问题研究

针对跨境电商海外仓模式下的库存控制问题,构建纳入无缺陷退货因素的期望成本最小化的报童模型,通过算例分析退货率和单位退货费用对最优订货量的影响,研究结果表明:海外仓商品的最优订货量随着退货率的下降而增加,随着单位退货处理费用的增加而减少。最后围绕退货率和单位退货处理费用,建议从创新出口跨境电商产品的双渠道销售模式、实施跨境电商产品的预售策略、加强大数据建设和海外仓调研,以及多方合作共建海外仓等方面进行出口跨境电商产品的库存控制,最终实现最优化库存。

On the Newsvendor Problems Considering False Failure Returns of Cross-border E-commerce Products Based on OverseasWarehouse Mode

For the inventory control problems of cross-border e-commerce products based on Overseas Warehouse Mode. This paper develops the newsvendor model with false failure returns, to gain the lowest expected cost, then analyzes the influence of return rates and unit return cost on optimal ordering quantities, The results show that the optimal ordering quantity decreases with the increase of return rates, but increases with the decreases of unit return cost. Finally, to encircle the return rates and unit return cost, the article advises on optimizing inventory by innovating Dual-channel sales mode of cross-border e-commerce products, implementing pre-sale strategy of cross-border e-commerce products, strengthening the construction of big data and investigation of Overseas Warehouse, building the Overseas Warehouse through multilateral cooperation.