A substituted poly(9‐borafluorene) (P9BF) homopolymer, a boron congener of polyfluorene, is prepared by Yamamoto coupling of a triisopropylphenyl substituted borafluorene (1). As predicted by prior density functional theory (DFT) studies, P9BF has a reduced optical bandgap (Eg,opt = 2.28 eV) and a significantly lowered LUMO level (?3.9 eV, estimated by cyclic voltammetry (CV)) compared to polyfluorene. In addition to binding fluoride in solution, films of P9BF exhibit a reversible, simultaneous turn‐off/turn‐on fluorescence response to NH3 vapor. A 9‐borafluorene‐vinylene copolymer (P9BFV) is synthesized via Stille coupling, demonstrating that 1 can readily be incorporated into copolymers. The extended conjugation of P9BFV due to the inclusion of the vinylene group results in a reduced optical bandgap (2.12 eV) and LUMO (?4.0 eV, estimated by CV) compared to the homopolymer P9BF.