Price competition with integrated and decentralized supply chains

We consider price competition with a linear demand function and compare two cases. In the first case each distribution channel is vertically integrated, while in the second, decentralised, case the manufacturers and retailers act independently. We explore the effect of varying the level of price competition on the profits of the industry participants and demonstrate the important role played by the spread of underlying market shares. The coefficient of variation of these market shares determines whether decentralised supply chains can outperform integrated supply chains with an appropriate level of competition.     

Coordinating a decentralized supply chain with customer returns and price-dependent stochastic demand using a buyback policy

We investigate a decentralized supply chain that consists of a manufacturer and a retailer where the retailer simultaneously determines the retail price and order quantity while experiencing customer returns and price dependent stochastic demand. We propose an agreement between the manufacturer and the retailer that includes two buyback prices, one for unsold inventory and a second for customer returns, and show that this type of easy-to-implement agreement can achieve perfect supply chain coordination and be a win-win for both manufacturer and retailer when a complementary profit-sharing agreement is included.     

Analysis of the effectiveness of manufacturer-sponsored retailer gift cards in supply chains

Some manufacturers sponsor “free” retailer gift cards to be given to consumers who purchase their products. These gift cards are paid for by the manufacturer and are redeemable on all products at the retailer. We develop a model of such a supply chain. We analyze cases in which the gift cards’ redemption rate is constant or increasing in gift card value. The results indicate that in addition to the redemption rate and consumers’ valuation for gift card dollars, the profitability of manufacturer-sponsored gift cards depends on the average gross margin of the retailer and the type of purchases consumers make with gift cards. Furthermore, we show that under certain conditions, free gift cards will increase the expected profits of the retailer and manufacturer as well as decrease the retail price of the product. These conditions include a retailer with large average gross margin and consumers using gift cards to purchase products they would not buy with cash otherwise. Furthermore, all consumers, including those who do not redeem the gift card, are more likely to benefit from a reduced retail price when their probability of redeeming the gift card after purchase is equal to their estimated redemption probability at purchase time. We show the conditions under which gift cards are more profitable than cash mail-in rebates. We develop an incentive scheme to improve the performance of supply chains with gift cards.     

Multi-period modeling of two-way price commitment under price-dependent demand

This paper examines the use of price-commitment policies in dynamic contracting in multiple-period, finite-time horizons. Two specific forms of price commitment are considered: one on the part of the retailer through a retail-fixed-markup contract and one on the part of the manufacturer through a price-protection contract. Optimal policies for each form of price commitment are analytically derived, as are optimal policies for the traditional price-only and centralized supply chain scenarios that we use as comparisons. We prove that optimal retail price and order size solutions exist in each period under the assumption of non-increasing price-dependent demand. We show that the existence of retailer inventory between periods causes the optimal policies to differ from a static single-period model. Further, we show that a supplier offers a price-protection policy as a signal to the retailer to resolve the gaming that naturally occurs under price-only; this effectively decouples the multi-period dynamic contracting setting into repeated single-period scenarios. However, the resulting behavior can actually inhibit supply chain performance. On the retail commitment side, we find that retail-fixed-markup policies are quite effective in improving supply chain efficiency. We show that such policies can lead to Pareto-improvement over price-only contracts and can even coordinate the supply chain in some situations.     

Inventory control of supply chains: Mitigating the bullwhip effect by centralized and decentralized Internal Model Control approaches

In this paper, a two-degrees-of-freedom Internal Model Control structure is incorporated in production inventory control for a supply chain system. This scheme presents an intuitive and simple parametrization of controllers, where inventory target tracking and disturbance (demand) rejection in the inventory level problems are treated separately. Moreover, considering that the lead times are known, this scheme presents a perfect compensation of the delay making the stabilization problem easier to handle. This control structure is formulated for a serial supply chain in two ways (by using a centralized and a decentralized control approach). The behavior of these inventory control strategies is analyzed in the entire supply chain. Analytical tuning rules for bullwhip effect avoidance are developed for both strategies. The results of controller evaluations demonstrate that centralized control approach enhances the behavior with respect to the inventory target tracking, demand rejection and bullwhip effect in the supply chain systems.     

Competitive facility location on decentralized supply chains

This paper addresses a novel competitive facility location problem about a firm that intends to enter an existing decentralized supply chain comprised of three tiers of players with competition: manufacturers, retailers and consumers. It first proposes a variational inequality for the supply chain network equilibrium model with production capacity constraints, and then employs the logarithmic-quadratic proximal prediction–correction method as a solution algorithm. Based on this model, this paper develops a generic mathematical program with equilibrium constraints for the competitive facility location problem, which can simultaneously determine facility locations of the entering firm and the production levels of these facilities so as to optimize an objective. Subsequently, a hybrid genetic algorithm that incorporates with the logarithmic-quadratic proximal prediction–correction method is developed for solving the proposed mathematical program with an equilibrium constraint. Finally, this paper carries out some numerical examples to evaluate proposed models and solution algorithms.     

Analysis of supply chains with quantity based fixed incentives

This paper examines the use of quantity based fixed incentives to coordinate inventory decisions in a decentralized supply chain. We consider a two stage supply chain of autonomous supplier and distributor and prove that the optimal ordering policy for the newsvendor distributor under fixed incentives is an (s,S)$(s\text{,}S)$ type policy. We further show that external and internal quantity based incentives can restore channel coordination in single period and channel members can benefit through arbitrary splitting of the resulting additional chain profit. The single period results are extended to multiple periods and the impact of fixed incentives on the distributor’s optimal stocking policy and channel efficiency are examined under three different multi-period supplier strategies. Numerical examples are used to compare the multi-period strategies and to provide additional managerial insights. The results show that contrary to common belief, incentive plans developed and maintained based only on current inventory data perform poorly in long term and that such incentive plans must be periodically updated to enhance their efficiency. Furthermore, we show that high level of incentives designed to push too much inventory downstream of the supply chain can actually reduce the chain’s efficiency.     

Designing a quantity discount scheme for a newsvendor-type product with numerous heterogeneous retailers

This paper presents a practical approach for designing a quantity-discount (“qd”) scheme for a manufacturer who supplies a newsvendor-type product to a large number of heterogeneous retailers. The main components of our approach are: (i) an information structure for handling a large number of heterogeneous retailers with changing identities; and (ii) expected-profit expressions for any given qd scheme. We show that these expected-profit expressions can be easily optimized to produce attractive qd schemes; also, these schemes are shown to be quite robust against errors in parameter estimation.     

Adaptive fuzzy vendor managed inventory control for mitigating the Bullwhip effect in supply chains

This paper proposes an adaptive fuzzy control application to support a vendor managed inventory (VMI). The methodology applies fuzzy control to generate an adaptive smoothing constant in the forecast method, production and delivery plan to eliminate, for example, the rationing and gaming or the Houlihan effect and the order batching effect or the Burbidge effects and finally the Bullwhip effect. The results show that the adaptive fuzzy VMI control surpasses fuzzy VMI control and traditional VMI in terms of mitigating the Bullwhip effect and lower delivery overshoots and backorders. This paper also guides management in allocating inventory by coordinating suppliers and buyers to ensure minimum inventory levels across a supply chain. Adaptive fuzzy VMI control is the main contribution of this paper.     

A continuous approximation procedure for determining inventory distribution schemas within supply chains

This paper presents an integrated inventory distribution optimization model that simultaneously incorporates the issues of location, production, inventory, and transportation within a supply chain. The objective is to determine the optimal number and size of shipments under varying but commonly practiced production and shipping scenarios. A continuous approximation procedure is proposed to determine the optimal number and size of shipments. Three production and shipping scenarios are investigated and closed form expressions for the optimal number of shipments for each scenario are obtained. A numerical example is presented to demonstrate the usefulness of the model.     

Bundling decisions in supply chains

Firms often sell products in bundles to extract consumer surplus. While most bundling decisions studied in the literature are geared to integrated firms, we examine a decentralized supply chain where the suppliers retain decision rights. Using a generic distribution of customers’ reservation price we establish equilibrium solutions for three different bundling scenarios in a supply chain, and generate interesting insights for distributions with specific forms. We find that (i) in supply chain bundling the retailer’s margin equals the margin of each independent supplier, and it equals the combined margin when the suppliers are in a coalition, (ii) when the suppliers form a coalition to bundle their products the bundling gain in the supply chain is higher and retail price is lower than when the retailer bundles the products, (iii) the supply chain has more to gain from bundling relative to an integrated firm, (iv) the first-best supply chain bundling remains viable over a larger set of parameter values than those in the case of the integrated firm, (v) supplier led bundling is preferable to separate sales over a wider range of parameter values than if the retailer led the bundling, and (vi) if the reservation prices are uniformly distributed bundling can be profitable when the variable costs are low and valuations of the products are not significantly different from one another. For normally distributed reservation prices, we show that the bundling set is larger and the bundling gain is higher than that for a uniform distribution.     

Social responsibility allocation in two-echelon supply chains: Insights from wholesale price contracts

Corporate social responsibility (CSR) is considered in a two-echelon supply chain consisting of an upstream supplier and a downstream firm that are bound by a wholesale price contract. CSR performance (the outcome of CSR conduct) of the whole supply chain is gauged by a global variable and the associated cost of achieving this CSR performance is only incurred by the supplier with an expectation of being shared with the downstream firm via the wholesale price contract. As such, the key issue is to determine who should be allocated as the responsibility holder with the right of offering the contract and how this right should be appropriately restricted. Game-theoretical analyses are carried out on six games, resulting from different interaction schemes between the supplier and the firm, to derive their corresponding equilibriums. Comparative institutional analyses are then conducted to determine the optimal social responsibility allocation based on both economic and CSR performance criteria. Main results are furnished in a series of propositions and their implications to the real-world business practice are discussed. The key findings are threefold: under the current model settings: (1) the optimal allocation scheme is to assign the supplier as the responsibility holder with appropriate restrictions on the corresponding rights to determine the wholesale price; (2) inherent conflict exists between the economic and CSR performance criteria and, hence, the two maxima cannot be achieved simultaneously; and (3) although integrative channel profit is not attainable, the system-wide profit will be improved by implementing optimal social responsibility allocation schemes.     

On the impact of advertising initiatives in supply chains

Advertising plays an important role in affecting consumer demand. Socially responsible firms are expected to use advertising judiciously, limiting advertising of “bad” products. An example is the advertising initiative adopted by several major food manufacturers to limit the advertising of unhealthy food categories to children. Such initiatives are based on the belief that less advertising will lead to less consumption of these unhealthy food categories. However, food manufacturers usually distribute products to consumers through retailers whose advertising is not restricted by those initiative programs. In this paper, we examine the effectiveness of such advertising initiative in a leader–follower supply chain with one manufacturer and one retailer. We assume that both the manufacturer and the retailer can choose to participate in the advertising initiative by reducing their advertising levels. The problem is formulated as a Stackelberg game. We show that the effectiveness of the advertising initiative critically depends on the leader’s participation in the initiative. If the leader is willing to reduce the advertising level below a threshold, the market coverage of the product can drop significantly. On the other hand, if only the follower participates in the initiative, the market coverage is likely to expand in the majority of cases. Managerial implications of this research are also discussed.     

Endogenous information acquisition in supply chain management

In this paper, we analyze an endogenous determination of efforts put into information acquisition and its impact on supply chain management. More specifically, we consider a supplier who sells a product to a buyer during a single selling season. Prior to placing an order with the supplier, the buyer has an option to acquire additional information about the demand by hiring experts (who are capable of providing forecasts). Because a commission fee must be paid to each hired expert, there exists a tradeoff between the cost and the value of the information, and the buyer needs to determine how much information to acquire. We derive the optimal information-acquisition level in an integrated setting and compare it with that determined in a decentralized setting. We also analyze several types of supply contracts to examine if they can coordinate the supply chain and allow an arbitrary division of system profit between the supplier and the buyer.     

Coordinating a supply chain with effort and price dependent stochastic demand

This paper investigates the issue of channel coordination for a supply chain facing stochastic demand that is sensitive to both sales effort and retail price. In the standard newsvendor setting, the returns policy and the revenue sharing contract have been shown to be able to align incentives of the supply chain’s members so that the decentralized supply chain behaves as well as the integrated one. When the demand is influenced by both retail price and retailer sales effort, none of the above traditional contracts can coordinate the supply chain. To resolve this issue, we explore a variety of other contract types including joint return policy with revenue sharing contract, return policy with sales rebate and penalty (SRP) contract, and revenue sharing contract with SRP. We find that only the properly designed returns policy with SRP contract is able to achieve channel coordination and lead to a Pareto improving win–win situation for supply chain members. We then provide analytical method to determine the contract parameters and finally we use a numerical example to illustrate the findings and gain more insights.     

Preferences for contractual forms in supply chains

The supply chain contracting literature has focused on incentive contracts designed to align supply chain members’ individual interests. A key finding of this literature is that members’ preferences for contractual forms are often at odds: the upstream supplier prefers relatively complex contracts that can coordinate the supply chain; however, the downstream retailer prefers a wholesale price-only contract because it leaves more surplus (than does a coordinating contract), which the retailer can capture. This paper addresses the following question: Under what circumstances do suppliers and retailers prefer the same contractual form? We study supply chain members’ preferences for contractual forms under three different competitive settings in which multiple supply chains compete to sell substitutable products in the same market. Our analysis suggests that both upstream and downstream sides of the supply chain may prefer the same “quantity discount” contract, which would eliminate the conflicts of interest that otherwise typify contracting situations. More interesting still is that both sides may also prefer the wholesale price-only contract; this finding provides a theoretical explanation for why that inefficient (but simple) contract is widely adopted in supply chain transactions.     

Coordination in a two-stage capacitated supply chain with multiple suppliers

The aim of this paper is to coordinate the inventory policies in a decentralized supply chain with stochastic demand by means of contracts. The system considered is a decentralized two-stage supply chain consisting of multiple independent suppliers and a manufacturer with limited production capacities. The suppliers operate on a make-to-stock basis and apply base stock policy to manage their inventories. On the other hand, the manufacturer employs a make-to-order strategy. Under the necessary assumptions, each supplier is modeled as an M/M/1 make-to-stock queue; and the manufacturer is modeled as a GI/M/1 queue after deriving an approximate distribution for the interarrival times of the manufacturer. Once the supply chain is modeled as a queuing system, centralized and decentralized models are developed. Comparison of the optimal solutions to these models reveals that the supply chain needs coordination. Three different transfer payment contracts are examined in this paper. These are the backorder and holding cost subsidy contracts, the transfer payment contract based on Pareto improvement, and the cost sharing contract. Each contract is evaluated according to its coordination ability and whether it is Pareto improving or not. The results indicate that all three contracts can coordinate the supply chain. However, when the Pareto improvement is taken into account, the cost sharing contract seems to be the one that will be preferred by all parties.     

Inventory systems with stochastic demand and supply: Properties and approximations

We model a retailer whose supplier is subject to complete supply disruptions. We combine discrete-event uncertainty (disruptions) and continuous sources of uncertainty (stochastic demand or supply yield), which have different impacts on optimal inventory settings. This prevents optimal solutions from being found in closed form. We develop a closed-form approximate solution by focusing on a single stochastic period of demand or yield. We show how the familiar newsboy fractile is a critical trade-off in these systems, since the optimal base-stock policies balance inventory holding costs with the risk of shortage costs generated by a disruption.     

Coordinating decentralized local schedulers in complex supply chain manufacturing

Motivated by scheduling challenges in back-end semiconductor manufacturing, we propose a framework to oversee and integrate local decentralized scheduling algorithms utilized in complex supply chain manufacturing networks. We fill the gap between higher-level production planning and lower-level scheduling by establishing short-term production targets and priority scores for each product at each step in the system. Given a target output schedule, target cycle times for each step, the process and product structure, and initial WIP status, short-term production targets for each product/step are set. These targets can be used to evaluate the system performance and guide decentralized schedulers to control the system so as to achieve desirable outputs in dynamic environments.     

A production-inventory model with probabilistic deterioration in two-echelon supply chain management

In this study, a production-inventory model is developed for a deteriorating item in a two-echelon supply chain management (SCM). An algebraical approach is applied to find the minimum cost related to this entire SCM. We consider three types of continuous probabilistic deterioration function to find the associated cost. The purpose of this study is to obtain the minimum cost with integer number of deliveries and optimum lotsize for the three different models. Some numerical examples, sensitivity analysis and graphical representation are given to illustrate the model. A numerical comparison between the three models is also given.