市场需求下产学研协同创新意愿的动态收益分配优化模型

产学研协同创新意愿高低关键在于合作收益的大小及分配,且这种大小和分配不是基于固定收益下不同贡献度的分配,而是将创新收益与产品市场表现挂钩,基于动态收益的分配.据此,构建了一个优化模型,分析市场需求(初始市场需求、未来市场需求)、收益分配、研发投入三种因素对协同创新意愿的影响.结果显示:一是企业收益分配比例受到未来市场需求的强烈影响,不同的取值范围导致协同创新意愿与初始市场需求之间存在线性、"U"型、和倒"U"型三种不同关系.二是协同创新意愿与研发投入呈负相关关系,表明通过提升企业分配比例可以抵消由研发投入增加带来的负面效应.这些结论不仅深化了关于协同创新意愿影响因素及其影响机制的研究,而且对协同创新可持续发展的利益分配机制提供了新的研究思路和对策启示.

Dynamic Profit Distribution Optimization Model of Industry University Research Collaborative Innovation Willingness Under Market Demand

The key to strengthening the willingness of collaborative innovation is the size and reasonable distribution of cooperative income.However,this distribution is not based on different contribution degrees under fixed income,but under dynamic income which links the innovation income with product market performance.Therefore,this paper constructs an optimization model,and analyses the influence of market demand(initial market demand,future market demand),income distribution and R&D investment on willingness of collaborative innovation.The theoretical analysis shows that:firstly,the proportion of enterprise income distribution is strongly influenced by future market demand,which leads to three different relationships between cooperative innovation intention and initial market demand:U-shaped,linear and inverted U-shaped.This result indicates that different market demand will lead to different proportion of income distribution,which is conducive to enhancing cooperative innovation intention.Secondly,the willingness of collaborative innovation is negatively correlated with R&D investment,which indicates that the negative effects brought by the increase of R&D investment can be offset by increasing the allocation ratio of enterprises.These conclusions not only deepen the research on the influencing factors and mechanism of collaborative innovation willingness,but also provide new research ideas and countermeasures for the benefit distribution mechanism of sustainable development of collaborative innovation.