Recent developments on Reactivity: Theoretical conceptualization and empirical verification |
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Authors: | Pietro De Giovanni Alfio Cariola Mariacarmela Passarelli |
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Institution: | 1. Department of Information Systems, Logistics and Innovation, Vrije Universiteit Amsterdam, de Boelelaan 1105, Room 15A-381081 HV, Amsterdam, The Netherlands;2. Department of Business Administration, University of Calabria, Ponte Pietro Bucci, Cubo 3c 5 Piano, Arcavacata di Rende, Cosenza, Italy |
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Abstract: | This paper seeks to enrich the literature of operations and supply chain management through the development of the concept of Reactivity and the introduction of related performance indicators. Reactivity explains the capability to perform operationally and economically under unexpected conditions. A qualitative investigation has aimed to identify useful managerial practices to be adopted to properly perform Reactivity, while an empirical analysis has tested the relevance of each practice as well as the economic benefits that Reactivity provides. The findings suggest that managers and practitioners should develop a Reactivity orientation because it benefits firms’ economic performance when an unexpected event occurs; in addition, several recommended managerial practices should be undertaken to ensure its correct implementation. |
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Keywords: | Reactivity Performance Managerial practice Unexpected demand Empirical analysis |
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