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企业跨国冲突策略三维模型研究
引用本文:张勇,张玉忠,马跃峰.企业跨国冲突策略三维模型研究[J].运筹与管理,2006,15(5):143-148.
作者姓名:张勇  张玉忠  马跃峰
作者单位:曲阜师范大学,运筹与管理学院,山东,日照,276826
基金项目:山东省优秀中青年科学家科研奖励基金;曲阜师范大学校科研和教改项目
摘    要:企业跨国经营过程中,冲突策略的选择至关重要.本文针对传统二维冲突模型在指导组织间冲突时存在的不足,通过引入环境变量,构建了一个跨国冲突策略三维模型,并以实例应用对模型的使用方法给出了说明.该模型很好地弥补了二维模式存在的缺陷,为企业决策者提供了一个科学而合理的决策方法.

关 键 词:组织行为学  三维模型  灰色系统理论  跨国冲突  冲突策略
文章编号:1007-3221(2006)05-0143-06
收稿时间:04 16 2006 12:00AM
修稿时间:2006年4月16日

Study on Three-dimensional Model of Transnational Conflict Strategies for Enterprises
ZHANG Yong,ZHANG Yu-zhong,MA Yue-feng.Study on Three-dimensional Model of Transnational Conflict Strategies for Enterprises[J].Operations Research and Management Science,2006,15(5):143-148.
Authors:ZHANG Yong  ZHANG Yu-zhong  MA Yue-feng
Institution:School of Operations Research and Management, Qufu Normal University, Rizhao 276826, China
Abstract:The choices of conflict strategies are very important for the enterprises in managing their international businesses. In this paper, we set up a three-dimensional model of international conflict strategy by adding an environmental variable to overcome the limitations of traditional two- dimensional conflict strategy model. The implemented method of the model is introduced by a case. The model provides a scientific and reasonable decision method for the decision makers.
Keywords:organizational behavior  three-dimensional model  gray system theory  international conflict  conflict strategy
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