IR laser induced UV fluorescence in nitric oxide

We observe UV fluorescence from a gas cell containing NO and Ar, when irradiated by a CO laser line, coincident with an NO fundamental. The power density generated cw by the CO laser does not exceed 1 $\text{kW}\text{cm}{}^2$ in the focal area. It is suggested that V-V pumping is responsible for exciting the NO X ²Π up to υ ≈ 30 from where collisional transfer into A ²Σ and B ²Π is possible.