Quantitative optical spectroscopy measurements of the emission spectra of the N(B2∑u,)ν′→X2∑gν″ transition (first negative system) in an Ar-N2 microwave discharge at atmospheric pressure have allowed determination of the rate coefficient of the production of N molecules in the B2 ∑u, state with vibrational level ν′ = 0. The N(B2∑u, ν′) molecules are produced by the reaction in a surface-wave-induced microwave discharge (2450 MHz) sustained in an open-ended dielectric tube. The rate coefficient K (T) has been obtained for ν′ν″ = 0 for different gas temperatures by varying the incident microwave power. The K00(T) values are between 7.10?10 and 4.10?10 cm3 s?1 for the temperature range 2500 to 3450K.